Sean Brown discusses perfecting the client experience on his podcast to help photographers book more clients. He recommends responding quickly, planning communication, matching energy to experience offered, establishing expertise by setting expectations, and easing client concerns. Sean emphasizes communication, energy, expertise, and pampering clients with professional hair and makeup as keys to differentiate and get more bookings. He encourages photographers to evaluate these areas of their business to improve the client experience.
What You’ll Hear In This Episode:
- Communicate frequently with clients to plan sessions and set expectations.
- Match your energy and vibe during sessions to the experience you want to deliver to clients.
- Establish expertise by explaining your processes and helping clients know what to expect.
- Include professional hair and makeup to give clients a polished, pampered experience.
- Perfecting areas like communication, energy, and expertise helps photographers differentiate themselves and book more clients. Evaluate your business in these areas.
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