Photographer Sean Brown interviews his friend Holly True, who recently pivoted from senior photographer to web designer, on his podcast. They discuss Holly’s web design business, Holly True Designs, which she started by creating sites for fellow photographers. Holly carried over her photography brand into her new venture to leverage her existing audience. Sean praises Holly’s designs for clients like Jolene Dombrowski. Holly emphasizes the importance of connecting social media to websites to improve user experience and booking conversion. They delve into using templates versus custom designs. Holly announces new template launches and advises photographers to improve their websites by sharing authentically about themselves.

What You’ll Hear In This Episode:

• How Holly pivoted from being a photographer to focusing more on web design for photographers.
• How websites help photographers control the client experience and finalize bookings more smoothly.
• Holly’s philosophy on how photographers should showcase their authentic self on their websites, not just their work.
• Holly’s new website design templates to help photographers create sites more easily.

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