Photography business coach Sean Brown discusses the pros and cons of opening a photography studio. The host emphasizes that owning a studio does not guarantee success or higher sales. Photographers should carefully consider their reasons for wanting a studio and weigh the costs versus benefits. The host recommends making a pros/cons list and knowing your business’s financial numbers before deciding. The studio should support your existing business model, not be the pathway to profitability.

What You’ll Hear In This Episode:

• Owning a studio does not guarantee success or higher sales.
• Do a pros and cons analysis to understand how a studio will benefit your business before committing.
• Consider costs, revenue potential, and how it will be utilized.
• Know your numbers! Map out costs, sales averages, seasonal fluctuations, expenses, and startup costs to determine if a studio is financially viable.
• Use the studio to offer something new like product displays, headshots, or a client meeting space.

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