Sean Brown discusses building personal brands rather than constantly trying to differentiate. He believes focusing on an authentic personal brand through video attracts ideal clients, leads to better connections, and has helped his own business thrive. Sean encourages photographers to avoid the “hamster wheel of overwhelm” from constantly adding new offerings, and instead, build a personal brand that leads to serving clients well. He stresses video is key for building an authentic personal brand that ideal clients will resonate with. Sean aims to help photographers understand there are alternatives to constantly working harder on differentiation.

What You’ll Hear In This Episode:

• How to build an authentic personal brand that attracts ideal clients through video.
• How focusing on a personal brand can help photographers stand out from competitors.
• How to avoid the “hamster wheel of overwhelm” by constantly adding new offerings.
• How implementing a strong personal brand improves client connections and photo sessions.
• How to leverage personal branding to build a sustainable photography business

Click HERE To Listen to This On Apple Podcast!

Don’t Forget to Rate and Follow Over on Apple Podcast!

If you resonate with the Shoot for Success Photography Podcast hosted by Sean Brown, please take a moment to rate and review the show. It would mean the world to us! Your feedback helps other aspiring photographers find this podcast and help them along their journey. Click the link, go to the bottom, give it a five-star rating, and choose ‘Write a Review.’ Don’t forget to share your favorite aspects of the episode!

When you’re done, make sure to tag us on Instagram @SeniorPhotoEducation and we’ll get you entered to win a one-on-one mini-coaching call with Sean to help you have your biggest business breakthrough yet!

Review the Podcast!