The podcast episode discusses why offering mini photo sessions can hurt your photography business. The host Sean Brown argues mini sessions can devalue your full priced photography offerings, train customers to wait for sales instead of booking normally, and lead to unstable revenue rather than steady year-round bookings. He suggests avoiding mini sessions to maintain the perceived value of your photography, create urgency for clients to book, and build a stable client base. Sean recommends cultivating your brand, not discounting with mini sessions, and generating urgency to sell out sessions faster. He cautions photographers that mini sessions can undermine long-term business success.

What You’ll Hear In This Episode:

• Offering mini sessions can devalue your full priced photography experience and make clients question why they paid more.
• Mini sessions train customers to wait for sales rather than booking at your normal rates.
• Relying on mini sessions creates a short-term revenue injection model rather than building a stable client base.
• Successful photographers typically have consistently booked calendars because they don’t offer mini sessions.
• Consider whether you want to be known as a mini session photographer or a full service photographer before offering discounted sessions.

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